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Common Ground Collective — 2024

Common Ground

A living identity for a cultural collective that never stands still.

  • Brand identity
  • Motion
  • Web design
Abstract gradient artwork for the Common Ground project

Common Ground hosts hundreds of events a year across a dozen venues. The identity is a system, not a logo: a flexible grid and a motion language any member can use.

We shipped the brand, a programme website, and the toolkit that keeps it consistent.

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